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Tuesday, December 1, 2020

Pepsi Ad About COVID

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Pepsi Ad About COVID-19 Testing Site Near Walmart in Orlando Gets Slammed For Promoting Brand Through Coronavirus Tests

Pepsi COVID-19 testing ad (Photo Credits: Twitter)

The world is going through a crisis with so many people dying of Coronavirus and yet no cure in sight. Almost half of the world is in lockdown for months to avoid the spread of the disease. Amid this, people really aren’t keen into ads about cold drinks. A Pepsi ad meant to inform about the COVID-19 testing site in Walmart at Orlando has been slammed by netizens online. The problem is also with the brand’s tagline, “That’s What I Like” which has been retained on the billboard. After a Twitter user posted a picture of this ad, many others joined in to express their displeasure at this branding ad. People are not impressed with the idea of marketing in the name of raising awareness or giving information. These Vintage Ads Show How Famous Brands Have Stood The Test of Time.

Twitter user @Firr shared the picture of this Pepsi billboard, with a caption, “What absolute dystopian hell world are we living in.” Twitterati seemed to be in agreement as the tweet has gone viral with over 31,000 retweets and over a lakh likes. But most of them have disliked the sponsorship and marketing of the soda drink while informing about the Walmart COVID-19 Testing Site. Someone even shared a picture of how Subway is capitalizing on the issue too, by giving free masks.

Check The Viral Tweet Here:

That Tagline!

So Bad

Brought to You By…

Targetting Pepsi’s Unhealthy Bit

Amazed With The Company’s Idea

Then There’s Subway!

Apocalypse With a Sponsorship

New Gen Pandemic

Modern Art

Following the harsh reactions, Pepsi has taken down the billboard. A spokesperson from the company said to a report it was, “an unfortunate mistake by one of our local sales associates that in trying to move with speed to get this important testing message up, did not follow proper approval protocols.” Things seem to have gone too far when brands are cashing in on the pandemic. Someone even pointed out that this will arise into a trend.

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